Great Gatsby PartyLong Beach Heritage (LBH)  is a nonprofit education and advocacy group promoting public knowledge and preservation of significant historical and architectural resources, neighborhoods, and the cultural heritage of Long Beach.

LBH works with neighborhoods and public and private agencies, including the Cultural Heritage Commission, to strengthen public protections and preservation incentives. 

LBH publishes a quarterly newsletter featuring local architecture, history, and discussing preservation issues.

LBH presents community forums, educational programs, lectures, and architectural tours promoting public awareness.